Slyp appoints Jude Blankfield as its first chief of staff

Slyp, the Australian retail-fintech backed by all four big banks, has appointed of experienced brand marketing and corporate communications strategist Jude Blankfield to chief of staff in addition to her current role as head of marketing.

Based in Sydney, Blankfield’s new role is focused on creating efficiencies in decision making for Slyp’s executive committee, supporting business strategy and ensuring leadership decisions are consistent with the goals of the broader organisation. Blankfield will continue to execute her previous responsibilities as head of marketing under her new title, chief of staff and head of marketing.

Jude Blankfield

Blankfield will also support Slyp’s rapid growth trajectory by expanding the company’s headcount from 46 to 75 ‘Slypsters’ by the end of this year.