SMH and The Age add crosswords to digital subscriptions

The Sydney Morning Herald and The Age have added crosswords to their digital subscriptions.

The announcement:

Subscribers to The Sydney Morning Herald and The Age can now access the mastheads’ much-loved crosswords on the web, iOS and Android apps as part of the Premium Digital subscription offering.

The new Daily Crosswords feature is updated daily with both cryptic and quick puzzles, while crossword enthusiasts can also access a rolling two-week archive.

“We know that plenty of Australians love the Herald and Age crosswords and it’s really pleasing to be able to offer digital access to subscribers across our websites and apps. This is particularly valuable now, while people are looking for new ways to unwind,” said David Eisman, Director of Subscriptions and Growth.

David Astle, columnist and cruciverbalist, said: “I still take time to draft the clues, then redraft them, over and over, walking and daydreaming as I disguise the ingredients, tempting you to look left instead of right, to think of cards instead of cattle prod.

“If it’s any comfort, I torment myself too, waking during the witching hour to jot down a better clue, ditching one formula for another, camouflaging that answer you’ll soon be hunting in your own restless dreams.

“Typically I work five weeks ahead of publication, adding a ‘themer’ to the regular sequence about once a month. These are the puzzles to embrace a mystery rule, or display an element of shading in the grid. Not everyone loves them, but plenty do.

“I try to strike the right balance, always testing how far I can tease you, pushing and pulling the elastic joys of English. I fell in love with crosswords as a tweenager and my passion for the game hasn’t dimmed.”

Starter Digital subscribers will be able to update to a Premium Digital subscription to unlock Daily Crosswords at no additional cost for their first three months.

Source: Nine media release


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.