SMI and Mumbrella’s economic snapshot event returns to Sydney and expands to Melbourne

Alex Hayes

March 24, 2015 1:58

Mumbrella’s Spends and Trends breakfast, dedicated to helping marketers, agencies and media executives understand the current trends in advertising spending along with the wider economic outlook, is returning to Sydney for a second time, and expanding to Melbourne.

The event is a joint presentation with industry advertising spending barometer Standard Media Index.

Masters

SMI ‘s global director of analytics Tristan Masters will present an overview of the key advertising spend trends in Australia, including an examination of key categories, using the latest data form media agency bookings. Masters’ presentation will include new data for the current January to March financial quarter.

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Alex Hayes

Alex Hayes worked for Mumbrella from 2013 to 2017 in roles including editor and head of Mumbrella Bespoke.

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