Spinach bulldozes Sydney Opera House, MCG in Australian Conservation Foundation campaign
Melbourne-based Spinach has launched a new campaign with the Australian Conservation Foundation featuring the demolition of iconic landmarks including the Sydney Opera House and the Melbourne Cricket Ground.
The campaign, called ‘Save our big backyard’, aims to raise awareness about Australia’s wildlife extinction crisis and educate Australians about the risk of extinction facing the country’s wildlife. ACF said its own research found only 34% of Australians are aware the country is in the midst of an extinction crisis.
This is a really simple yet very powerful piece of work.