Sportsbet special agents target racing ‘BS’ including bad fashion, tips and a deconstructed parma

Sportsbet has returned its focus to the ‘BS’ that is circulated during racing season, reintroducing the specialist team of agents who target racegoers spouting questionable betting advice.

Last year, Sportsbet introduced the BS Brigade, which monitored the bad tips and fashion advice of pundits at the races. The BSi is an evolution of the Brigade, which now has a secret high-tech lab hidden underneath the field, helicopters and surveillance vans.

The new series of ads shows the BSi targeting a man purchasing terrible suits for fashions on the field, a high-speed chase of a BS-ing pundit on the way to the races, and a ‘deconstructed parma’ canape.