State of Origin decider reaches over 5 million, breaks 9Now record
Wednesday night’s State of Origin decider, which saw NSW beat QLD 14-4 and win the series, reached a national total TV audience of over 5 million – a record audience number on BVOD.
With a national average audience of 3.65 million, up nearly 45% year-on-year, and a further 864,000 Aussies via BVOD, the third match is now the highest rating program of all time on 9Now.

Source: 9Now
Reach is not reliable as a factor here as it covers anyone who watched for at least one minute. That’s ineffective and false as a measure.
insert face slap emoji ?