Stayz.com.au aims to inspire Australians to go on holiday in new summer campaign

Holiday rental website Stayz.com.au has kicked off a new Summer campaign focusing on the idea that ‘life’s too short’ to inspire Australians to be “proactive” with their holiday choices.

https://www.youtube.com/watch?v=PU66dENyoUE&feature=youtu.be

Three 15-second pre-roll ads spearhead the campaign which also includes display advertising and Facebook activity.

Stayz guests director Dave Dunstan said in a statement: “The majority of us only get one chance a year to enjoy a big holiday so it’s important that these breaks provide guests with everything they want and need. The idea behind our campaign is life’s too short to have compromise.” The ads were produced by Captiv8. Credits:

• Director: Mike Corte
• Producer: Margo Lowry

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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