Steel’s ideas stick

Tim Burrowes

June 18, 2010 8:27

“Of the three types of planners he’s worked with (advertising outsiders, planning converters and experienced planners), the ‘not experienced planners’ make the best planners.”

Mark Pollard on planning guru Jon Steel’s APG presentation

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.