STW rebadges JuniorCru as Ogilvy Brisbane

Vine and Drapes

Ogilvy is establishing a Queensland presence with the rebadging of fellow STW agency JuniorCru, just over a year after the agency was formed when creative agency Junior merged with its digital partner Cru.

The rebadging will see the JuniorCru brand cease to exist however managing director Russ Vine and creative director Jono Drapes will remain at the helm with no other changes made to the business.

The 40-strong agency will be known as Ogilvy Brisbane and will service a range of Queensland-based clients, providing the agency the opportunity to work closely with the group’s Melbourne and Sydney offices.