SXSW Sydney announces 2024 dates
Organisers of SXSW Sydney have locked in dates for next year’s conference as well as revealing attendance numbers for this year’s inaugural event.
SXSW Sydney 2024 is set to take place from October 14 – 20 next year.
Meanwhile, this year’s event saw attendance figures of 287,014 across 1,178 events, with 97,462 unique attendees (including 785 members of the media).
“To say SXSW Sydney left a mark on the city in its inaugural year is an understatement,” said Geoff Jones, Chair of SXSW Sydney.
“The team pulled together a remarkable grand-scale event that brought together APAC’s creative communities in a way the region had never seen before.
“We are thrilled to announce the dates for SXSW Sydney 2024 in partnership with the NSW Government and look forward to opening more doors for innovators across the tech and innovation, music, screen, games and creative industries.”
Mumbrella reported from this year’s event, and can attest to the large crowds – in fact one key complaint was that many people missed events they wanted to see as the demand was too high. As we wrote at the time, it’s a good problem to face in your first year.
For more on what went on at this year’s event, read the following Mumbrella coverage:
SXSW Sydney: News market big enough for new players ‘as long as the journalism is good enough’
SXSW Sydney: GroupM global CEO says ‘I don’t think advertising is very good today’
SXSW Sydney: Giving marketers ‘proof they need’ to invest in brands
SXSW Sydney: Rethink Everything and Kingfisher team for unique global campaign
SXSW Sydney: Marketers need to learn gaming is ‘as big a social platform as TikTok’
SXSW Sydney: The algorithm, deepfakes and the shift to opinion led news
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Nathan Jolly is the Features Editor at Mumbrella. He joined the team in July, 2023.
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Those stats are “interesting”
Are they saying they gave out 62,487 free tickets?
(97,462 “unique attendees” less 34,975 total tickets)
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