TAC unveils concert-driven regional Victoria campaign via Bolster

The Transport Accident Commission (TAC) has teamed up with Bolster for the Small Town Big Sound campaign which will see several Aussie bands perform shows across regional Victoria.

The campaign is the latest for TAC’s Vanessa, with Small Town Big Sound set to push Vanessa’s ‘pre-think before pre-drinks’ message to young drivers across the state.

Alice Skye, Amyl + The Sniffers, Bad//Dreems, Birdz, Camp Cope, Elizabeth, Floodlights, Harmony Bryne and Kee’anh will play shows across Barwon South West, Mornington, The Grampions, Gippsland and more.

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