F.Y.I.

Telstra GM of media Caleb Watson to join Starcom as Brisbane GM

Caleb Watson, general manager media at Telstra,  is to join Starcom MediaVest as Brisbane GM next month.  

The announcement:

July 11, 2011 –

Starcom MediaVest has announced Caleb Watson, General Manager Media at Telstra, will take the helm of its Brisbane office in the role of General Manager at the end of August.

With a career in media spanning more than 17 years, Watson comes to Starcom with a wealth of experience having worked at media agencies in Australia and the UK. Prior to his role as General Manager Media at Telstra, he spent close to six years as Client Services Director at Ikon in Sydney, prior to which he was the European Media Manager at Mediaedge:CIA, London.

In his role at Starcom, Watson will be responsible for overseeing the day to day management of the Brisbane office while also providing strategic input for its clients.

Starcom Chief Operating Officer Chris Nolan said: “We are very pleased to have brought Caleb on board as the GM of our Brisbane office. Across the board we have seen a great deal of growth within Starcom, and Brisbane is no exception. We look forward to seeing Caleb continue this growth when he joins the team in August.”

On his appointment, Watson said: “I am really excited to be taking on this new role at Starcom. It will be great to get back into agency life, particularly with a business that is going from strength to strength in terms of new business wins and award winning work.”

Throughout his career, Watson has worked on some of the world’s most iconic brands including Goodman Fielder (FMCG), Vodafone, Visa, Horticulture Australia, the Australian Labor Party 2009 QLD state election campaign and the Australian Labor Party 2007 Federal election campaign.

Watson replaces Brett Nielson in the role of GM and his appointment is effective from 22 August.

Source: Starcom press release

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