Telstra celebrates ten years of smartphones in Australia

A decade after smartphones were launched in Australia, Telstra has released research looking at the country’s use of the devices.

Smartphones and Australians: a 10-year connection

Ten years since the first consumer smartphone launched in Australia, new research from Telstra reveals the nation’s decade-long love affair with internet-powered phones has reached new heights with 91 per cent of mobile users now owning one.

The eighth annual Telstra Smartphone Index launched ahead of the year’s most anticipated phone launch confirms the supremacy of the smartphone as our most indispensable tech companion, finding:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.