Thankyou Group showcases products in explainer ads

Thankyou Group is showcasing its new products in a new commercial that aims to explain what the group is all about.

The community service announcement features shots of the products from its Thankyou water to its Thankyou hand wash while explaining how the money made goes towards funding projects for the needy.

Justine Flynn, Thankyou Group director brand and people, said: “We felt it was important to take a different approach with this ad. We wanted it to be more than just about Thankyou and our products; we also wanted to help educate the public on what social enterprise is.