Ashes wins biggest ever audience for Gem

Nine’s HD channel Gem broke multichannel records last night as the second night of The Ashes test pulled in a 15 per cent share of the free to air TV audience.

Gem’s average 665,000 metro viewers for the day’s first session of The Ashes Test made it one of the top-rated shows of the night, while the second session from 10pm delivered 467,000 viewers for Gem and the Nine network, OzTAM’s preliminary overnight metro ratings show.

Coverage on subscription channel Fox Sports 2 had 401,000 and 298,000 metro viewers.

During the game, Australia’s Ashton Agar reached the highest ever score by a number 11 in Test match history.

Gem’s 15 per cent share came close to Seven’s 17 per cent, a slight increase on its record low 15 per cent audience share recorded Wednesday night. Gem also beat Channel Ten and the ABC network’s audience share of 10.9 and 11 per cent.

Nine won the night with over a 23 per cent audience share, and had the top programs of the night with Nine News drawing 1.34m viewers and The Block 1.26m.

Ten’s top show was Ten News with a metro audience of 666,000.

In the morning battle Seven’s Sunrise had 307,000 viewers, just behind Channel Nine’s Today’s audience of 319,000.

Thursday’s top 15 shows:

  1. Nine News Nine 1.334m
  2. The Block Nine 1.266m
  3. Seven News Seven 1.125m
  4. A Current Affair Nine 1.076m
  5. Today Tonight Seven 998,000
  6. The Block Nine 992,000
  7. ABC News ABC1 880,000
  8. The Footy Show Nine 864,000
  9. Home and Away Seven 835,000
  10. Hot Seat Nine 761,000
  11. 7.30 ABC1 675,000
  12. Ten News at Five Ten 666,000
  13. The mid-year Ashes: First Test – England vs Australia session 1 Gem 665,000
  14. Catalyst ABC1 615,000
  15. Border Security: International Seven 612,000 1

Thursday’s share:

  • Nine 23.2%
  • Seven 17.3%
  • Gem 15.0%
  • ABC1 11.0%
  • Ten 10.9%
  • SBS ONE 4.8%
  • GO! 3.7%
  • 7TWO 3.2%
  • ABC2 3.1%
  • ELEVEN 2.4%
  • 7mate 1.7%
  • ONE 1.5%
  • ABC News 24 0.7%
  • SBS 2 0.7%
  • ABC3 0.5%
  • NITV 0.2%

Copyright of the Data is owned by OzTAM. The Data may not be reproduced, published or communicated (electronically or in hard copy) without the prior written consent of OzTAM.


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