Top agency dogs

In this roundup from the Encore and Mumbrella Annual, we look at the top agency dogs.

1. ‘Dweezil’, Task2

Dweezil was a stray puppy wandering the streets of Blacktown before he was rescued by Monika’s Doggie Rescue, which is where Task2 director Leanne Pyne found him. From there, Doggie Rescue became Task2’s client, and Dweezil is now the star of Monika’s ad campaigns. He has worked as office manager at Task2 for nine years.


2. ‘Billi’, Clemenger BBDO Melbourne

A rare talent in office dogs is acrobatics. This skill doesn’t come in handy in agency life much, except at Clemenger BBDO Melbourne. Billi, the office pooch belonging to Ellie Henderson, who’s executive assistant to creative chairman James McGrath (who brings his own dog, Scooby, into work), likes to shoot hoops at lunch time.


3. ‘Barney’, Spinach Advertising

Barney the Staffordshire Bull Terrier is chief morale officer at Spinach. He has a talent for business acumen. “As much as we hate to admit it, Barney is not a human, so he needs to be very good natured and friendly. But not too friendly. Sometimes he needs to make himself scarce. The right sort of dog can read the play and act accordingly,” says Spinach’s Ben Willee.

Barney among friends

4. ‘Lulu’, Core Sydney

Making this list for her looks alone is Lulu, half labrador and half ridgeback, she’d brighten up any reception desk. Less gifted than her peers, however, her talent is eating coffee cups.


5. ‘Tully’, Inside Out PR

If the folks at Inside Out PR are short of transport, then the temptation must be to take a ride on the back of their magnificent and massive bernese mountain dog, Tully.


6. ‘Tilly’ and ‘Stella’, BRIO Group

Tilly the blue heeler and Stella the cocker spaniel are a part of the stress management team at Queensland’s Brio Group. Stella even helps out with the cleaning.

Tilly and Stella

7. ‘Hudson’, The Concept

Hudson is 15 years old – that’s 105 in dog years. Brainstorming sessions would be creatively barren without his experience, says creative director Alison Fowler.


mumbrella annual 2012


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