F.Y.I.

The Connect Agency appointed as PR & media agency for tonies® in ANZ

The Connect Agency has been appointed as the PR and media agency for tonies® across Australia and New Zealand, effective immediately.

The announcement:

Sydney based PR & Talent Management Agency, The Connect Agency are thrilled to be appointed by tonies® as their PR & Media Agency for Australia and New Zealand effective immediately.

Winner of Overall Product of the Year and Infant Pre-School Product of the Year at the 2025 Australian Toy Association Awards, tonies® is a revolutionary audio system designed to ignite imagination and limit screen time for children. tonies® allows children to listen, learn and play, the screen-free way.

tonies® is the perfect addition to The Connect Agency’s Entertainment and Kids and Family roster of clients that includes Universal Product and Experiences, Crunchyroll, Hasbro Toys, Moose Toys, MGA Entertainment to name a few.

The Connect Agency have been retained to serve as the brand’s full-service Marketing and Communications Agency for Australia and New Zealand including Event Management, Social Media Management, Paid Media Strategy, Celebrity and Influencer Engagement, Media Relations, Activations, and all brand amplification touch points.

The Connect Agency CEO & founder, Megan Rose says of the signing, “We are absolutely thrilled to be working with tonies® ANZ. The quality and innovation of the product is undeniable, and we have some exciting plans to support the team and take the tonies® brand to new heights in Australia and New Zealand for this next phase of their journey.”

Led by Entertainment PR veteran Megan Rose, The Connect Agency have been working with Entertainment, Events and Consumer lifestyle brands for 16 years. In 2020, The Connect Agency launched its Talent Management Division, which now proudly represents top-tier, relatable talent across TikTok and Instagram.

Source: The Connect Agency

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