The Voice Australia secures win for Seven as Celebrity Apprentice airs to 404K metro viewers

The Voice Australia topped entertainment for Sunday night, with the first of the show’s Semi Finals bringing in 781,000 metro viewers to assist Seven in winning another week of ratings.

The episode was the top ranking entertainment program across all three key advertising demos, and was followed Ten’s Masterchef Australia, with 447,000 metro viewers.

Seven took the week ending 22 May with a network share of 30.1% over Nine’s 27.5%, while Ten finished the week on 17.6%, ahead of the ABC’s 13.7% share.

Seven was also the winner of primary channel share for the week, with a 22.7% share, compared to Nine’s 20.0%. The top two multi-channels for the week were 7mate and 7TWO, both on 3.2%.

In the latest Daily Consolidated Total TV Report for 15 May, Sunday’s Seven News was the #1 program nationally across linear, with 1.547 million viewers, including 33,000 on BVOD and an uplift of 2%. The biggest uplift of the week was an episode of FBI on Ten with an uplift of 26% and aired to a total audience of 426,000.

For Sunday’s ratings, next in entertainment was Grand Designs on ABC, with 414,000 metro viewers, followed by the launch episode of Nine’s Celebrity Apprentice Australia, which brought in 404,000 metro viewers. Seven’s AFL: Sunday Afternoon Football also brought in 284,000 metro viewers, ahead of Nine’s Sunday Afternoon NRL with 248,000 metro viewers.

Overall, Sunday was largely dominated by news programs, in the wake of the election on Saturday. Seven News was the top metro program on Sunday with 1,072,000 viewers, followed by Nine News with 903,000 metro viewers. ABC News brought in 668,000 metro viewers, and Insiders brought in a further 488,000 metro viewers for the national broadcaster.

60 Minutes brought in 400,000 metro viewers for Nine, while Ten’s The Sunday Project brought in 374,000 metro viewers, just ahead of 7News spotlight with 321,000 metro viewers.

Seven won the night, taking an overall network share of 33.6% over Nine’s 24.8%, while Ten took a 17.8% share and the ABC had 15.5%.

Seven also won the primary channel share, and the top-rating multi-channel on Sunday was 7Mate with a share of 4.3%.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.