Tide Apparel and XXXX release limited-edition fishing shirt

Beer brand XXXX and oceanic lifestyle brand Tide Apparel have teamed up to release a limited-edition fishing shirt. 100% of the sales’ proceeds goes toward the Great Barrier Reef Foundation – a charity dedicated to safeguarding its namesake.

Featuring scenes of marine life inspired by Tide’s brand and the Great Barrier Reef, the red and yellow shirts were designed by Tide director and founder, Nick Richardson. Apart from being stylish, the items are also sustainable, being made from 100% recycled packaging and plastics.