Toyota ad warns of dodgy previous owners

Toyota has launched an online campaign, created by Oddfellows, to promote its certified used vehicles.

https://www.youtube.com/watch?v=vZlZiO7UEGA

The campaign positions itself around the slogan ‘Know what you’re getting’ and features a young couple looking to buy a second-hand car viewing their private sales options.

Oddfellows executive creative director Wayne Maloney told Mumbrella: “Essentially it’s to pose that question in used car buyers mind that you don’t really know the history of a used car when you’re buying privately.