UM wins MFA Grand Prix, Anne Parsons first female to enter Hall of Fame

Zoe Samios

October 14, 2016 9:24

UM took home the Grand Prix at the MFA awards last night for its work on ‘Make Lego The Star of Christmas’ for Lego.

The agency won a total of four awards, including IT & Consumer Durables, Best Media Innovation, and Best Integrated Paid, Owned and Earned Communications for its work with Lego.

mfa-awards

Also at the awards, Former MediaCom CEO, Anne Parsons was inducted as the first female to make it into the MFA Hall of Fame. Parsons was unable to attend the event to accept the award, but spoke to the audience via video.

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Zoe Samios

Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

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