Undercover Boost delivers Ten 1.268m
Ten’s Undercover Boss – featuring Boost CEO Janine Allis – rated 1.268m on Monday night.
As Mumbrella reported yesterday, the juice chain has launched a new ad campaign fronted by Allis urging the public to smile at her staff.
However, the top rating entertainment show of the night was Nine’s Two And A Half Men which rated 1.316m.
Junior Masterchef was sixth for the night with 1.205m, according to preliminary overnight metro ratings from OzTam.
And Seven’s elimination episode of The X Factor rated 1.033m, 11th for the night.
The most watched program on Monday was Seven News with 1.494m.
- Seven News Seven 1.494m
- Today Tonight Seven 1.385m
- Two and a Half Men – 7:30pm Nine 1.316m
- Undercover Boss Ten 1.268m
- Nine News Nine 1.250m
- Junior Masterchef Ten 1.205m
- A Current Affair Nine 1.192m
- Two and a Half Men – 8:00pm Nine 1.137m
- Home and Away Seven 1.102m
- Two and a Half Men – 7:00pm Nine 1.065m
- The X Factor Seven 1.033m
- ABC News ABC 1.028m
- The Mentalist Nine 1.008m
- Criminal Minds Seven 0.980m
- Australian Story ABC 0.952m
Monday’s share:
- Nine: 22.7%
- Seven: 22.6%
- Ten: 21.4%
- ABC1: 15.5%
- SBS1: 4.9%
- GO!: 2.9%
- 7TWO: 2.2%
- 7mate: 2.1%
- Gem: 2.0%
- ABC2: 1.6%
- One: 0.7%
- SBS2: 0.6%
- ABC3: 0.4%
- ABC News 24: 0.4%
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Does anyone know if the companies that feature on Undercover Boss pay to be included in the program?
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not sure if they pay to be on it but they def use it to launch new campaigns from. would not be surprised if they coverd some production costs
Many of the companies are the same on the more recent Oz version as on the original US version or at least from the same industries.
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No, featured companies/CEOs do not pay to be on the program – but do have to give their time freely for an episode to be produced/filmed. Also, none of the companies are the same as on the US or UK versions – but some are from the same or similar industries.
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