Universal Music’s Bring agency announces new Australian co-leads

March 13, 2025 12:53

Universal Music Australia’s creative agency Bring has promoted Brooke Pilton and James Griffiths to general manager roles, to lead the agency’s local output.

Described as the start of an “exciting new era” for Bring, the agency needed to reshape the division to meet the needs of clients more appropriately.

Pilton, who has been executive partnerships director, is taking on the role of general manager, partnerships, while Griffiths, currently executive creative director, moves up to general manager, creative.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.