Vanessa Ballauff joins Our Friends Electric as brand director

Engagement agency Our Friends Electric (OFE) has appointed Vanessa Ballauff to the newly created role of brand director.

Ballauff joins the agency from sports, events, media and fashion company IMG where she was the sponsorship and clients services director for more than three years.

Ballauff joins the agency from one of Our Friends Electrics’ clients, IMG

Prior to her stint at IMG, Ballauff was a contracted marketing insights analyst for NSW Department of Education and Communities for five months.

Tim Freeland, founder of Our Friends Electric, said in a statement: “The team are very excited about Vanessa joining as we expand our experientially led suite of services. I’ve always known there was a place for Ness at OFE and couldn’t be happier that she is joining us to lead this exciting new phase.”

“It’s fair to say OFE is best-in-class when it comes to delivery, innovation and strategy. After years of witnessing their enthusiasm client-side, I’m thrilled to be part of this progressive, industry-leading agency.”

Our Friends Electrics clients include Etihad, Luxottica, Boeing, Havaianas, Facebook, Instagram, EMC, PICO Hong Kong and IMG.

“The role brings with it an opportunity to expand and invest in our owned events portfolio through innovative partnerships and brave clients. I am excited to work alongside Tim and the rest of OFE to bring this strategy to life,” Ballauff added.


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