Vice Media launch The Creators Project locally

CreatorsProjectVice Media is establishing one of its verticals The Creators Project in Australia, with the local version focused on supporting global content while developing and delivering local editorial content across the Asia Pacific region.

The Creators Project, founded by a partnership between Intel and Vice, celebrates and supports artists across multiple disciplines “that are using technology in innovative ways to push the boundaries of creative expression”.

Managing director of Vice Australia & New Zealand, Myki Slonim said: “The Creators Project has become a shining example of how our company partners with brands, winning awards, tremendous industry respect and a massive global audience along the way.

“The Creators Project has already had a successful local broadcast run on Foxtel, and we’re really looking forward to showcasing more mind-blowing Australian creative minds and ventures through the local edition of the site.”

Launched in the US in 2010, it includes daily video and editorial content, an official YouTube channel and original commissioned artworks.

Its entry into the Australian market follows the launch of Vice News and Munchies, the company’s new food channel in partnership with Fremantle Media and follows the rollout of the project in New York, London and Sao Paolo.

‘Leviathan’, a film that explores how emergent technology is shifting the future of storytelling, will be one of the first pieces of content to be featured on the local version of the site.


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