F.Y.I.

Virgin Australia strikes loyalty deal with Westfield

November 29, 2011 2:01

Virgin Australia has struck a customer loyalty deal with Westfield that will see members of the Virgin Australia’s Velocity Frequent Flyer program earn and redeem online points at Westfield shopping centres.

The announcement:

SYDNEY, 29 November 2011: Virgin Australia and Westfield today launched an Australian first partnership that will enable Members of Virgin Australia’s Velocity Frequent Flyer program to earn and redeem Points online with Australia’s largest shopping centre group, creating the widest retail offering of any frequent flyer program in Australia.

With Virgin Australia’s Velocity Frequent Flyer program, which is free to join, Members can earn and redeem Points online at westfield.com.au, which provides access to over 160 stores and 3,000 brands from Australia’s leading designers to high street stores. With over 10 000 items on sale every day and free shipping on all fashion and accessories1, Members of Velocity Frequent Flyer Members will experience excellent value when shopping on westfield.com.au.

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