Visit Victoria and OMD bring Ten’s The Project to the streets of Melbourne

November 26, 2021 10:35

Visit Victoria, OMD and its creative content division, OMD Create, have partnered with Ten ViacomCBS to revitalise visitation to Melbourne by showcasing a city that is “open, vibrant and welcoming” through an activation with the network’s The Project.

The initiative will take The Project to the streets throughout a four-week integration partnership. Nazeem Hussain, The Project’s panellist and one of Australia’s favourite comedians, will join the 60-minute live show from different Melbourne destinations each Friday night.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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