WA PR agencies recognised at PRIA’s State Awards for Excellence
Health fund HBF and Clarity Communications were the big winners at PRIA’s State Awards for Excellence in Western Australia.
The awards recognised four campaigns across seven categories, with Clarity Communications winning the Community Relations category and taking home a commended in the Integrated Marketing and Communication Campaign Strategy category.
Health fund HBF won the Experiential category, was highly commended in the Health Organisations category, highly commended in the Integrated Marketing and Communication Campaign Strategy category, highly commended in the Internal/Change Management category and saw its communications team named the 2015 In-house PR Team of the Year.
The WA State Awards for Excellence also included a category unique to Western Australia: the WW Mitchell Student of the Year Award.
This year’s winner was Karen Russell from Edith Cowan University, with Khoon (Michelle) Tran from Curtin University being awarded highly commended.
The WA Division president and director to the National Board Renae Desai said in a statement: “This year’s entries were outstanding. The public relations industry in Western Australia continues to produce high quality communication strategies with dedication, professionalism and creativity. The short list of finalists (announced previously) was of a very high calibre and those who walked away with an award last night represent the continuing levels of excellence that our members achieve year-after-year.”
Awarded entries from Friday now go in the running to be recognised at the 2015 GTA National Finals.
The winners:
Category | Title of Entry | Company | Entrant | Result |
Community Relations | City of Armadale to Get to know #TheDale | Clarity Communications | Kellie Hasluck | Winner |
Community Relations | Child and Parent Centres: The communications challenge for an innovative new community services model | Department of Education | Jane Machin-Everill | Commended |
Experiential | Hide and Sneakers | HBF | Jodie Leishman | Winner |
Experiential | LWP Property Group: Bringing Communities to Life | Hola PR | Lorelei Campbell | Commended |
Experiential | Big Bethanie Bake Off | Devahasdin | Sandra Devahasdin | Commended |
Health Organisations | HBF Run for a Reason PR Campaign | HBF | Jodie Leishman | Highly Commended |
Integrated Marketing and Communication Campaign Strategy | #heartofgold Campaign for WA gold miners | Cannings Purple | Casey Hockey | Winner |
Integrated Marketing and Communication Campaign Strategy | Celebrate WA-WA Day Campaign 2015 | Clarity Communications | Kellie Hasluck | Commended |
Integrated Marketing and Communication Campaign Strategy | Momentum | HBF | Shae Slater | Highly Commended |
Integrated Marketing and Communication Campaign Strategy | Closing the ED door, avoiding a disaster | WA Department of Health | Sheryl Fewster | Commended |
Internal/Change Management | Engaging Events | HBF | Fleur Wylie | Highly Commended |
2015 In-house PR Team of the Year | HBF Media & Communications Team | HBF | Andrew Walton | Winner |
WW Mitchell Student of the Year | Karen Russell | Edith Cowan University | Winner |