WA releases short film marketing guide
ScreenWest and Perth’s Film & Television Institute launched Short Film Marketing: Producer’s Guide, to assist emerging filmmakers with their short film efforts.
CEO Ian Booth told Encore that the guide was developed to ensure local filmmakers are well informed about marketing and distribution of short films.
“ScreenWest staff researched the current information and guides available in Australia and internationally online, which identified that a comprehensive and up-to-date guide was needed to assist emerging filmmakers,” said Booth.
The guide was created by ScreenWest and FTI staff, in consultation with West Australian practitioners and producers with experience in the field. A number of websites and documents were also referenced in its creation.