‘We find ourselves in survival mode’: Former VMG and OMD director enters coaching space

A long-time advertising and media expert who served as group head of marketing at Venetian Media Group (VMG) and account director at OMD Australia has jumped into the wellness coaching space.

After working in the media and advertising sector in Australia and the UK for the past two decades, and keeping “a working-mum blog” for ten of those years, Samantha ‘Sam’ Summers has opened 34Sevn – a coaching business focusing on assisting mothers juggling familial and corporate responsibilities.

The company’s work consist of “group coaching workshops, individual mentoring, and one-on-one return-to-work sessions” that are specifically designed to marry participants’ personal and professional goals. Additionally, 34Sevn provides free resources and a networking space for women to connect.