‘We’re evolving our approach to acquisition’: Stake signs Fourteen10 for customer acquisition efficiency

February 13, 2025 4:19

Investment platform, Stake, has signed independent media agency, Fourteen10, to bolster its capabilities in the customer acquisition space.

The appointment – which wraps up a pitch process that came down to three agencies – seeks to apply artificial intelligence and automation solutions to repetitive agency and in-house tasks, allowing teams in those areas to prioritise growth projects.

Fourteen10’s acquisition maturity framework – “which highlights a company’s capability against core acquisition pillars, providing a clear roadmap to execute against, including how to adopt and integrate AI into workflows” – satisfied Stake, leading to the platform choosing to partner with the agency.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.