Write Away Communication wins the PR account for Plush
Write Away Communication has been appointed the public relations agency of record for furniture brand, Plush.
The agency will be responsible for raising brand awareness for Plush amongst both consumers and interior designers by utilising media which will target each audience.
Write Away Communication has won the PR for Plush
Write Away Communication’s clients also include Smart Living Home and Garden, Boral, and Fujitsu General air conditioners.
Plush’s chief marketing officer, Alexandra Pemberton, said the agency’s experience in home and lifestyle clients won them over.
“The team at Write Away has extensive experience with brands in the home and lifestyle categories. The agency has a proven track record and excellent relationships with the media, which is critical to growing awareness of Plush – Think Sofas’ products and our showrooms. We are excited to be working with Write Away and engaging with media and influencers in a greater capacity,” Pemberton said.
Write Away general manager, Simone Esamie, said: “We’re delighted to be working with Plush and supporting the business with a range of activities to increase brand consideration among Australian consumers. Plush is a natural fit within the Write Away portfolio.”
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