XXXX GOLD launches iBeacon equipped hats for Ashes cricket fans
XXXX GOLD has created a “tech enabled Goldie” hat which offers fans rewards for connecting with two or more friends also wearing a ‘Goldie’ hat.
Created by the XXXX GOLD team, The hat, which aims to promote the upcoming Ashes Series, has an iBeacon stitched inside the hat which “detects other Goldies close by through the XXXX GOLD App”.

 
	
BAD
BAD
BAD
Imagine being at the cricket and someone comes up to you and sys hi, want to join forces and win a ‘cricket related’ prize? How annoying? At least it will give the kids something to do at the cricket! Lion, pick up your game!
Or perhaps, you do it with your mates for a giggle.. Or do you go to the cricket alone? Maybe you should make friends with someone in a hat.
Brilliant! Finally, some useful, measurable tech built by smart people who understand the power of mobile and beacons.
I don’t get it. I mean don’t get me wrong, I definitely get it, but at the same time, I really really really don’t get it… I mean who in their right mind would… Actually you know what, it doesn’t matter, I’m not even going to bother.
Well
First u have to pay $10 for the hat – then u have to find three others that also have a Goldie hat – then you can enter the competition
Thank you 4 x
Xxx
bido
Xxx..
Xxx