Y&R hunts for Sydney CEO, scraps regional structure after Howcroft exit to ‘get closer to clients’
Y&R COO Jason Buckley: "Sydney is our focus"
Y&R Brands is searching for a CEO to run its misfiring Sydney operation – but is not looking to directly replace Australia and New Zealand boss Russel Howcroft, whose departure to Channel Ten was confirmed yesterday.
The WPP creative network is looking to build its individual offices rather than opt for Australasian group structure – with Sydney “most in need of attention”, newly appointed COO for the Sydney operation Jason Buckley told Mumbrella.
“The business plan is to focus on improving our city structures, and get closer to our existing clients,” said Buckley. “Melbourne is performing well, Brisbane and New Zealand are hotting up. We know there’s a lot of work to be done to improve in Sydney.”
Somehow flogging a dead horse is really undignified don’t you think?
Congrats on the new gig JB x
Seriously I would stick Buckley in the CEO role as the top line is a financial game in those large groups now while the agency brands are the business game where I would place advertising type MD’s.
Correction – Patts Y&R were equal first with Whybin TBWA Sydney for the most number of Cannes Lions in 2012. Both agencies scored 8
Get them to report to Matt. Then he can visit me for a beer.
Has the pseudo-Groucho troll returned?
Ah, the imposter Groucho again. Such a sad wee prick he doesn’t even have his own name, he can’t write, and he has nothing better to do than play with a keyboard.
I would have thought that with your experience and regular attendance you could spell Centre Link you twat.
I thought GPY&R Sydney was awarded Australia’s Most Effective Agency recently, can’t be that buggered.