Zenith hires Harrison Bland as e-commerce director
Zenith has hired Harrison Bland to head up its e-commerce division.
The announcement:
Zenith today announced the appointment of Harrison Bland to the newly created role of e-commerce director. Moving from his previous role as commerce manager at Publicis Commerce UK, Bland is charged with leading and advancing Zenith’s commerce offering in retail media and beyond.
Effective immediately, Bland will be responsible for driving the strategy and implementation of e-commerce and media initiatives for Zenith’s clients, on platforms and marketplaces such as Amazon, eBay, CitrusAd, Facebook and Google.
Zenith national head of digital & data, Joshua Lee said: “We are delighted to welcome Harrison to Zenith as our new e-commerce director. Harrison joins at an exciting time of growth for the agency, as our clients are responding positively to e-commerce content and media opportunities on various platforms.
“With Harrison’s cross-category knowledge and tenure driving product excellence and commercial success at Publicis Commerce UK, his role will be instrumental in building our Zenith commerce proposition to help clients gain a competitive edge in today’s rapidly evolving consumer and media landscape.”
In other roles at Publicis Groupe, Bland was account manager at Starcom UK for client, Samsung before his tenure at Publicis Commerce UK.
On his appointment at Zenith, Bland said: “After almost five years at Publicis Groupe UK, I am thrilled to join the Zenith Australia and New Zealand team to lead the e-commerce practice. The expansion of retail media creates a huge opportunity for supermarkets and brands in the region and will be a key factor for increasing profitability. I look forward to joining the team and working closely to develop Zenith’s commerce offering, ensuring we provide clients with proven solutions to drive business growth.”
Source: Publicis Groupe
