Adstream announces digital portfolio and asset management system

Adstream today announced its digital portfolio for 2012 and introduced the latest innovations as part of its consolidation in the digital advertising environment.

The announcement:

Adstream’s digital portfolio addresses and responds to some of the challenges experienced by the digital advertising industry and streamlines the advertising process at each stage of the value chain.

The new digital portfolio encompasses extending its central database of publisher specifications with workflow and validation tools for digital advertising and offering versioning and resizing of assets for use across multiple media including print video and online.