27 Degrees Media signs first client one month into Australian operation
One month since launching in Australia, independent media agency 27 Degrees Media has won its first client in Tyreright, following a competitive pitch process.
The agency has been appointed to manage digital media for the national tyre retailer, including strategy, planning, and buying, as well as influencer campaigns, EDMs and SEO duties.
27 Degrees Media’s strong strategy and alignment with Tyreright was impressive, according to retail marketing manager, Dean Wylie.
“Determined to elevate our digital presence, we were on the hunt for a new digital partnership. Enter 27 Degrees Media, where our journey took an exciting turn,” he said. “From the moment we engaged with Loan and her team, a sense of warmth and professionalism enveloped our discussions.
“The team’s profound expertise became immediately apparent, as they attentively listened to our needs and swiftly presented tailored digital solutions that aligned seamlessly with our goals.
“In 27 Degrees Media, we have found not just a digital media agency, but a collaborative partner, committed to revitalising our online presence with creativity, precision and performance.”
Loan Morris, CEO of the agency, said she is thrilled to have been appointed.
“From our initial meeting, it was clear there was a strong synergy between our organisations, and we were able to offer a clear, thoughtful, data-driven strategy solution to elevate Tyreright’s digital presence. I’m looking forward to working closely with Dean and the team to revitalise their digital offering and drive new business,” she said.
“This appointment marks an exciting milestone for 27 Degrees Media after our official launch into the Australian market. Our agency is passionate about helping businesses grow across all platforms, and we look forward to bringing our drive, energy, and creativity to brands across Australia as we continue to grow our client stable.”
The appointment is effective immediately.
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Lauren McNamara is a journalist at Mumbrella, covering the creative and PR beat. She joined in November 2022 as editorial assistant, after completing a Bachelor of Communications (Journalism) at UTS.
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