2Day FM rebrands as 2Gay FM for Gay and Lesbian Mardi Gras
Southern Cross Austereo’s Sydney station 2Day FM will rebrand as 2Gay FM for the Sydney Gay and Lesbian Mardi Gras festival as it is the official broadcast partner.
The announcement:
2DayFM have been announced as the official commercial radio broadcast partner for the Sydney Gay and Lesbian Mardi Gras in an exclusive two-year deal.
The station will transform its logo from 2DayFM to 2GayFM for part of the Mardi Gras festivals in both 2014 and 2015. It will also broadcast dedicated Mardi Gras content throughout the events and specialised playlists on www.Songl.com.