Workshop to demystify new privacy laws
The Australian Association of National Advertisers (AANA), Media Federation of Australia (MFA) and Interactive Advertising Bureau (IAB) have invited marketers and agencies to attend a workshop on how to avoid dirty data ahead of changes to Privacy Law that come into affect on March 12.
The announcement:
Advertisers, agencies and publishers know that the clock is ticking with 13 new Australian Privacy Principles (APPs) coming into affect on 12 March 2014. Failure to comply with these APPs could give rise to penalties as great as $1.7 million.
The AANA, IAB Australia and MFA today announced they are collaborating to deliver a Privacy Workshop Avoiding Dirty Data on February 25th which will help demystify the new APPs, provide guidance on how to manage the reforms and address potential compliance gaps. The workshop will be free of charge to all AANA, IAB Australia and MFA members.