303 Mullenlowe to handle integrated comms for Tetley Tea

Tata Consumer Products has appointed 303 Mullenlowe Perth as the lead integrated communications partner for the Tetley Tea brand in Australia and New Zealand.

The appointment is part of a global brand rejuvenation, with 303 Mullenlowe’s remit to include strategy, creative, communication planning, social (always on content and community management), production, brand identity and digital for the tea brand.