Havas has promoted Asiya Bakht, responsible for marketing and communication duties at Havas Media, to the group’s director of marketing and communications for Asia Pacific.
In her newly defined role Bakht will be responsible for driving marketing and communications for all creative, media and specialist brands of Havas Asia, which include the flagship brands Havas Worldwide and Havas Media.
Bakht will drive visability and awarness across the Asia-Pacific region, including Australia, and will report to Southeast Asia CEO Levent Guenes. She is based out of Singapore.
“We are delighted to welcome Asiya. Her impressive performance at Havas Media and understanding of the group’s culture played an important role in her selection as a communications lead, ” said Juan Rocamora, dhairman of Havas Creative Group Asia Pacific.
Prior to joining Havas, Bakht spent 12 years as a journalist starting her career as a broadcast journalist with ANI- Reuters India and working with trade publications including Television Asia and Campaign Asia.