$4.1m to be won in new Million Dollar Vax campaign

Calum Jaspan

October 4, 2021 9:21

A group of ‘philanthropists and corporations’ called the Million Dollar Vax Alliance have launched a cash incentivised campaign in order to push the national vaccination rates above 80% as quickly as possible.

A total of $4.1 million in prizes is set to be handed out, with the top prize of $1 million cash to be draw at the start of November, with daily prizes also being handed out across October. There will also be 100 daily $1000 gift cards given out across October.

Craig Winkler, member of the Million Dollar Vax Alliance, founder of MYOB and former board member at Xero, said that the purpose of the promotion is not to get people vaccinated, “in consultation with a health professional”.

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Calum Jaspan

Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.

Topics

Craig Winkler Jack Heath Million Dollar Vax Million Dollar Vax Allliance Philanthropy Australia Vaccine campaign

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$4.1m to be won in new Million Dollar Vax campaign

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