Hotwire promotes Emma Hazan to global head of consumer
Public relations agency Hotwire has promoted Emma Hazan to global head of consumer as the company looks to grow its global market presence.
Previously, Hazan was managing director of the agency’s UK consumer division which saw her also handling the expansion of British and US based brands into Europe.
Emma Hazan was previously the MD of consumer in the UK
Alex MacLaverty, group COO of Hotwire, said in a statement: “Emma has an incredible track record in creating and delivering award-winning consumer campaigns and has been instrumental in bringing in some of the hottest brands in the last year, including Deliveroo in Spain, Twitter and eBay in France and Travelex, SpareRoom and HomeAway in the UK. We’re excited to now have her leading consumer globally as we look to increase our consumer footprint across all our markets.”
Hazan said: “You don’t stay at an agency for 12 years unless it offers something truly special. For me, what Hotwire offers is massive opportunity – whether that is challenging our clients to break away from the norm, launching into new markets like Health Tech or taking on a global role.
“I’m excited to take this next opportunity and really drive our consumer proposition forward on a global scale. We’re already working with some amazing consumer brands in all our offices, delivering compelling campaigns that ultimately make a real difference to our clients’ business – and we have big plans afoot to do even greater things this year.”
