Swimming champions share wisdom in new World Swimming Championships promo

Emma McKeon, Susie O’Neill, Mack Horton and Ian Thorpe star in a social promotion for Optus’ World Swimming Championships created by Emotive.

Horton talks about his biggest hero and nine times olympic champion Ian Thorpe, and how he has influenced his swimming with his “control” and “calmness”.

Check out our new piece for @optus – @mackhorton is bidding to follow in the footsteps of his hero @Ian.thorpe at the World Championships this week! Optus and @dolphinsaus are helping to power our next generation of Australian swimmers #goldstartshere #FINAWorlds ??

A post shared by We Are Emotive. (@emotivecontent) on Jul 24, 2017 at 12:09am PDT

McKeon talks about her dreams to win gold at the olympics while O’Nei’ll describes what it is like to swim with a large crowd.

The online content series was created by Emotive.

In the other social video McKeon talks about her dreams to win gold at the olympics while O’Nei’ll describes what it is like to swim with a large crowd.

The online content series was created by Emotive.

We’ve joined forces with @Optus to help power the next generation. @emmamckeon, best of luck this week. You’re an inspiration to us all, just as your hero Susie O’Neill is to you. #goldstartshere #FINAWorlds

A post shared by swimmingaus (@dolphinsaus) on Jul 23, 2017 at 11:20pm PDT

Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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topics emotive Optus Optus Sport World Swimming Championships

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