Winc appoints former James Hardie marketing director as CMO

Office supplies company Winc Australia has appointed former James Hardie Building Products’ marketing director George O’Neil to the newly created role of chief marketing officer.

At James Hardie, O’Neil was responsible for rebuilding the company’s reputation following a widespread asbestos scandal, having joined the building supplies company from Unilever in 2015.

Former James Hardie marketer, George O’Neil, joins Winc as CMO

Winc rebranded from Staples earlier this year, after the Australian and New Zealand operations of the US office supplies chain was acquired by private equity investors.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.