7pm Project ratings continue to fall for Ten

The audience for Ten’s new topical news show The 7pm Project fell for the third night in a row on Thursday.  

Just 806,000 tuned in for the show, according to preliminary TV ratings from OzTam. The programme had opened on Monday with 1.3m and 47% of the 16-39 audience.

But the audience for the daily programme has declined every night since then.

The hosts had big shoes to fill, occupying the Masterchef slot.  In contrast to updates about the success of Masterchef in recent weeks, Ten’s daily press release could not bring itself to mention The 7pm Project’s ratings, instead only giving the share figure, which was 38% of the 16-39 audience.

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