The audience for Ten’s new topical news show The 7pm Project fell for the third night in a row on Thursday.
Just 806,000 tuned in for the show, according to preliminary TV ratings from OzTam. The programme had opened on Monday with 1.3m and 47% of the 16-39 audience.
But the audience for the daily programme has declined every night since then.
The hosts had big shoes to fill, occupying the Masterchef slot. In contrast to updates about the success of Masterchef in recent weeks, Ten’s daily press release could not bring itself to mention The 7pm Project’s ratings, instead only giving the share figure, which was 38% of the 16-39 audience.
Meanwhile, the debut for Seven’s double bill of comedywas only just the right side of a 1m audience each. Sketch show Double Take pulled just under 1.1m while TV Burp was just over 1m.
The metro share for the evening was a dead heat, with both Seven and Nine on 27.7%. Ten was on 22.8%, the ABC on 15.4% and SBS on 6.2%.
In the weekly share to date, Ten (26.9%) is fractionally ahead of Seven (26.6%), but Seven is likely to have the stronger finish.
Thursday’s top TV shows:
- Seven News Seven 1.6m
- Today Tonight Seven 1.5m
- Home and Away Seven 1.3m
- Getaway Nine 1.2m
- Nine News Nine 1.2m
- The Amazing Race Seven 1.2m
- Two and a Half Men 7pm Nine 1.1m
- Rush Ten 1.1m
- A Current Affair Nine 1.1m
- 20 to 1 Nine 1.1m
- Double Take Seven 1.1m
- TV Burp Seven 1m
- ABC News ABC 1m
- Law and Order: Criminal Intent Ten 0.9m
- Ten News Ten 0.9m