Ten’s missing Masterchef already, but 7PM Project debut is good enough
The Masterchef effect is over for Ten, with the channel sliding back to its more customary third place in TV viewing share on Monday night.
However, new series The 7PM Project performed reasonably well for the network in what had been the Masterchef slot. The irreverent news show delivered nearly 1.3m viewers and – more importantly for the channel – a 47% share of the 16-39 audience, according to preliminary metro ratings from OzTam. (It is also worth noting that last night’s debut was stronger than the first Monday night of Masterchef in April, which rated less than 1.1m, but went on to become a ratings juggernaut.)
But most of the night belonged to Nine. Eddie McGuire’s Millionnaire Hot Seat came within about 100,000 viewers of Seven’s Deal Or No Deal, while US comedy Two And A Half Men did okay, particularly the second episode when some viewers moved across from the Seven PM Project.
Nine took a share of 27.6% for the night, with Seven on 24.6%. Ten was well back on 21.1% – about half of the previous evening which included the Masterchef finale. SBS had what counts as a strong night for the network with an Ashes-driven 10% share, while the ABC was on 16.8%.
Monday’s top TV shows:
- Seven News Seven 1.6m
- Today Tonight Seven 1.5m
- Two and a Half Men 7:30pm Nine 1.4m
- Nine News Nine 1.4m
- The 7PM Project Ten 1.3m
- Sea Patrol – 8:30pm Nine 1.3m
- A Current Affair Nine 1.3m
- Home and Away Seven 1.2m
- Sea Patrol – 9:30pm Nine 1.2m
- Recruits Ten 1.2m
The Project…….. provies that things are funnier when other people are laughing. (i.e a live audience or canned laughter).
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I didnt mind it, but once a night? 5 times a week? It’s going to grow real old, real quickly..
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Was really looking forward to it, but it failed me dismally. Too ‘Rovelike’ (who’s fabulous….once a week), just too flippant for an every nighter for me.
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I’m really happy I don’t watch any of those programs, specially if Masterchef is the current benchmark, or at least one of them..
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They really seemed to struggle. Not funny, not entertaining or even remotely interesting. Except for Julie being on the show it was FLAT. It’s a ticking time bomb now. watch the jokes becoming more vulgar, the news bulletins more vague… and it has become another one channel 10 disaster show. Cut your losses guys.
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This show is on five nights a week? At least I’ll know when to switch over to the ABC News.
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