7Two’s Australian Open late broadcast out-rates main channel as viewers fragment

The battling wins of two unheralded Australians saw Seven Network retain strong late night audiences on the opening day of the Australian Open.

The night matches from 7pm had a combined audience of 787,000, with 505,000 metro viewers watch the night matches on Seven, and 7Mate in Perth, with an extra 282,000 viewers watching on secondary channel 7Two.

However, 7Two stole a surprise ratings win from the primary channel for the late night slot with 510,000 watching the secondary channel and 440,000 following the match screened on Seven, according to OzTam metro overnight figures..

However the split viewership handed Channel Nine the channel audience share victory for the evening with 18.6 per cent to Seven’s 18.1 per cent.

However when the secondary channels are accounted for the Seven Network was the clear winner with 7Two’s audience share of 9 per cent helping the network secure a winning audience share of 30.4 per cent. The Nine Network settled for a share of 27.6 per cent.

In other sport, Ten’s Big Bash match, which saw the Melbourne Renegades take on the Adelaide Strikers, grabbed a metro audience of 624,000 for the first innings at 7.30 with 525,000 metro viewers sticking around for session two.

According to numbers from Ten based on OzTam timings, session one was watched by 640,000 metro viewers and session two was watched by 573,000 metro viewers.

The match helped Ten secure an audience share of 14.2 per cent ahead of the ABC’s share of 10.4 per cent.

Meanwhile on Nine, three repeat episodes of The Big Bang Theory were the best non-news shows of the evening with the 7.30pm episode drawing a crowd of 714,000. The 8pm episode was watched by 638,000 while at 8.30pm the show grabbed an audience of 707,000. Episode three was the most watched show amongst the 16-39 and 25-54 demographics.

On the ABC, a repeat of Grand Designs at 8pm was watched by 582,000.

In news, Nine at 6.30pm won the night with a metro audience of 1.091m after 1.063m had tuned in from 6pm. Seven News at 6pm was watched by 957,000 while Seven News or Today Tonight at 6.30pm had an audience of 879,000.

Top 15 Shows:

1 NINE NEWS 6:30 Network 9 1,091,000
2 NINE NEWS Network 9 1,063,000
3 SEVEN NEWS Network 7 957,000
4 A CURRENT AFFAIR Network 9 935,000
5 SEVEN NEWS / TODAY TONIGHT Network 7 879,000
6 ABC NEWS-EV Network ABC 754,000
7 THE BIG BANG THEORY -RPT Network 9 714,000
8 THE BIG BANG THEORY -RPT EP3 Network 9 707,000
9 THE BIG BANG THEORY -RPT EP2 Network 9 683,000
11 GRAND DESIGNS RPT Network ABC 582,000
12 FAMILY FEUD Network TEN 580,000
13 THE PROJECT 7PM Network TEN 579,000
14 HOT SEAT Network 9 577,000
15 TEN EYEWITNESS NEWS Network TEN 576,000

Audience Share:

Network 9 18.6%
Network 7 18.1%
Network TEN 14.2%
Network ABC 10.4%
Network 7TWO 9.0%
Network Gem 5.3%
Network ONE 4.4%
Network SBS ONE 3.8%
Network GO! 3.7%
Network 7mate 3.4%
Network ELEVEN 3.0%
Network ABC2 2.7%
Network SBS 2 1.3%
Network ABC3 1.0%
Network ABC News 24 1.0%
Network NITV 0.1%

Top Audience Share:

Network 7 TTL 30.4%
Network 9 TTL 27.6%
Network TEN TTL 21.6%
Network ABC TTL 15.2%
Network SBS TTL 5.1% 7.0%

Ratings data is copyright OzTAM and may not be reproduced, published or communicated without the prior written consent of OzTAM.


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