866,000 metro viewers tune in for Nine’s coverage of the TV Week Logie Awards
The telecast of the 61st Annual TV Week Logie Awards on Nine experienced a slight bump from last year, with 866,000 metro viewers tuning in, according to OzTAM’s preliminary overnight metro ratings, up from last year’s low of 851,000.
It was beaten by both Seven News, which was the most-watched program of the evening on 1.174m, and Nine News with 1.042m metro viewers.
The 2018 Logies coverage brought in the lowest ratings since the current OzTAM ratings system began at the start of the 2001 ratings year.
2017’s Logies brought in 972,000 metro viewers, while 2016 saw 1.119m viewers tune in.
The Logies ceremony was scheduled to run from 7:30pm to 11pm, but as is fairly common for the event it ran late, with the coverage wrapping up around 11:30pm. 799,000 metro viewers tuned in for the 7pm red carpet arrivals before the event.
YES! #tvweeklogies #Gleeson4Gold pic.twitter.com/KcR82YPvwF
— Tom Gleeson (@nonstoptom) June 30, 2019
2019 saw Tom Gleeson take the Gold Logie, delivering an impassioned speech which equally celebrated his win and poked fun at the entire event. The ABC was the biggest winner of the night though, with 11 wins over the evening.
On the other commercial channels, Seven’s House Rules brought in 720,000 metro viewers, while Ten’s Masterchef delivered 532,000. The most-watched programming on ABC was the news at 7pm with 688,000 metro viewers.
Despite the disappointing figures, the Logies coverage gave Nine an easy win across all of the key advertising demographics. The Logies was the most-watched program for all three demographics – 16-39s, 18-49s and 25-54s, and Nine held 30.5% of the metro audience share in the 25-54 bracket and 24.9% of the 16-39s.
Overall, Nine held an audience share of 28.4%, making it the most-watched channel, above Seven (18.7%), ABC (10.4%) and Ten (9.5%). The network shares showed a similar story, with Nine holding 38.9%, Seven on 27.2%, but Ten and ABC swapping places with 14.8% and 14.0% respectively.
Gem was the most-watched secondary channel, holding 6.2%, thanks again to the ICC Cricket World Cup, which brought in 217,000 metro viewers for the match between England and India.
