A dad takes charring to the extreme in Barbeques Galore Father’s Day spot

Barbeques Galore is helping families up their dad’s barbeque game, just in time for Father’s Day.

The new campaign continues the brand platform, ‘Now you’re cooking’, which explores the anxiety caused by the pressure to pull off the perfect barbeque. This time the spotlight is on dad Jimmy’s disastrous barbeque dinner, serving steak and sausages cooked down to coal.

The new platform was created by The General Store and kicked off in July with a look at an awkward moment at a company barbeque.

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